Marfa Muse – Kavita Meera Mehta

Marfa Muse – Kavita Meera Mehta

Kavita Meera Mehta

Lifestyle Influencer

We are pleased to introduce our latest Marfa Muse, lifestyle influencer Kavita Meera Mehta.

 Central St Martin’s alumni, Kavita started her career as a Fashion Stylist at style publications such as i-D and Wonderland Magazine.  Now the editor of her own lifestyle blog, she balances a career she loves alongside family life with two young daughters.

 Kavita wears size S in the Reversible Cropped Quilt in Pale Sage and Pale Pink near her home in West London.

#marfamuse
Marfa Stance

Tell us about your background

I was born in the UK from parents of Indian heritage who were born in East Africa and came to the UK as refugees when they were children. I was brought up in a small town but with a big family. I was blessed to have travelled lots from a young age to stay in touch with my heritage as well as see the world with my parents and brother. 

What led you to working in fashion?

I always loved art at school and went onto university with intention of studying Fine Art but I ended up studying Fashion at Central Saint Martin’s which was the place to be. It wasn’t planned but I loved the creative foundation course that I did which opened lots of avenues within fashion I didn’t know about.

What are you most proud of?

I’m proud of having an established career that I love alongside bringing up my children. I always wanted a job that gave me freedom and flexibility so I could have a family alongside it as well as always having something for me. It doesn’t really feel like a job as such so I’m very happy about that. 

Marfa Stance

Talk us through your journey so far?

After university I assisted many stylists within publications like iD Magazine and Wonderland and also freelance for big brand campaigns and fashion shows in London and New York. I liked the experience being on set and on locations, but it wasn’t until I started my own blog that I felt like I loved what I was doing. I felt like I had complete control of my work and myself which was the best feeling ever and it felt limitless. I also brought ‘beauty’ into my facet of blogging which I love talking about. Throughout my time at uni I always held a part time job at Harrods on the beauty counters where I learned a lot about skincare and makeup and became passionate about that wellbeing aspect of life. 

What advice do you have for others who are thinking about getting into similar roles and going it alone/freelance?

I think you have to be true to you, and not afraid of hard work and potentially starting again, and again. If you never try you’ll never know, so be brave and forgiving if things don’t work out. Feel the fear and do it anyway. There is a book that goes by that name and it helped me a lot. I felt like I was cusping on something all the way through my early twenties and it wasn’t until a lot later that I felt happy with what I was doing. There are and always will be bumps on the road but that’s a part of it. Life is a journey so the ride is always to be enjoyed. 

Marfa Stance

How do you style your Marfa Stance piece?

I’m a comfort comes first kind of girl. I love wearing jeans and t shirts, tanks or sweaters. I feel most like myself in that, and I love the fact that you can dress it up or dress it down. The Marfa Stance piece fits in perfectly. I love the fact that it has two colour ways to compliment the mood, and detachable parts like a hood, to stop my hair from getting frizzy in the rain. I also love the fact that it’s lightweight and can be stuffed into a bag just incase. I’m all about the ease of wearing clothes and this jacket is exactly that.



#MYMARFASTANCE | @marfastance